Social Media and Content Specialist
Ariel holds a bachelor’s degree in business administration with a concentration in marketing and advertising. Ariel has extensive experience with digital campaigns, including measuring metrics and analyzing key performance indicators for effectiveness. During her more than two years as a Program Coordinator at the UNCF-Gates Millennium Scholars Program, Ariel worked extensively with online communities for over 13,000 alumni, assisted in the planning and execution of two conferences and created marketing collateral for a multitude of stakeholders. In her most recent role, Ariel was responsible for managing Impromp2 Music’s communications and social media efforts, developing advertising communications and crafting effective messaging to reach target audiences.